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Title: SriL Biz domain names and hosting plans
Description: Domain names and afforadble hosting plans.
What is Link Popularity?
Link popularity is the number of links that point to a webpage.
Link Popularity is a crucial factor, used by almost all of
the search engines to rank websites. Link popularity can be
increased by link exchange!
Search engines don't just look at the content of a webpage
to determine if it is a good match for a search. Thousands
and thousands of webpages contain the same keywords (in different
combinations) so matching a search term with a page's content
is not enough to build an ordered list of results to a search
Search engines also count the number of other webpages that
"validate", by linking, that a particular webpage
is a good match for a search on certain keywords (link popularity).
The text contained in the link that point to a webpage is
considered as well. If the text in the link that points to
a webpage contains the queried keywords, the search engine
considers that webpage a better match to the search query
on those keywords.
It is not only the number of the links (link popularity)
that counts, but also the "quality" of the links.
A link from a good-quality webpage (ranked high by the search
engines) matters more than many links from low-ranked webpages.
One of the first search engines that used link popularity
as a key factor in ranking websites was Google. One can check
the number of links pointing to a website (link popularity)
by querying Google with the search keywords "link:http://whateversite.com"
(without the red quotes). Most search engines have similar
functions for link popularity check.
There are also many free services that allow one to query
several search engines at a time regarding the link popularity
of a website. For more information on checking the link popularity,
see the "More resources..." section of this website.
Since link popularity has become such an important factor
in determining search engine positioning, many solutions have
been proposed for improving link popularity. A very popular
and inexpensive way is link exchange (links swap). Done properly,
it can dramatically improve your link popularity!